Collect customer data with promotions: a fair exchange of value
Customers play and get something in return. Your business gets a chance to build a relationship, with their consent.
It is not about extracting data, but exchanging value
If customers get nothing in return, they have no reason to share their details.
Plays the promotion, shares the details requested with their consent and receives a prize.
Offers the prize and gets a chance to build a relationship with that customer, with their details and their permission.
What happens to the data in a promotion
You choose what to ask
You define the form fields and the consent text.
The customer signs up and plays
They fill in the form, accept the consent notice and spin the wheel.
They get their prize
They get it by email with a QR code, and redeem it at your business.
You manage the data
You see it in your dashboard, download it as a CSV or sync it with Mailchimp (Growth and Business plans).
Asking for data respectfully
General recommendations, not legal advice.
Every extra field lowers the appetite to play. If you will not use the phone number, do not ask for it.
Clear consent text builds trust.
The exchange has to feel fair: a good prize makes sharing details reasonable.
If you say you will not spam, do not. A relationship built on trust is the one that lasts.
Questions about collecting customer data
What details can I ask participants for?
You decide which fields the promotion form includes, such as name, email or phone number. It is best to ask only for what you will actually use.
How is consent collected?
The form includes a checkbox with text you can customize. Participants must tick it in order to play.
Does Promyza guarantee legal compliance?
It does not replace legal advice. You decide which data you collect and what you use it for, so we recommend reviewing your privacy policy and consulting an adviser.
Where do I see the data I collect?
In your dashboard, in the participant list, which you can search and download as a CSV.
Can I send these contacts to my email marketing tool?
On the Growth and Business plans you can sync contacts with Mailchimp. Promyza does not send marketing campaigns on your behalf.
Can participants play again with the same email?
By default, no: each email plays once per promotion. You can change that with the allow-duplicates option.
Start building relationships with your customers
Create your first promotion for free and decide which details to ask for.
Create my promotion